August 07, 2019

Networking

I am often asked how to create relationships or widen employment opportunities in the counseling field. I wrote this for my upcoming students. 
Woven throughout the 4 Domains, one can appreciate the need to be aware of resources available to people with Substance Use Disorder. Resource Directories are less plentiful now than prior to the advent of the internet. Addiction Professionals are wise to collect resources to access for client referrals.
To begin collecting resources, consider these tips:
First-hand Experience
Take note of organizations when a client, family member, friend, or colleague mentions them and follow through with your own research. Visit the website, place a phone call, or set up a meeting with the community outreach representative for the organization.  
Attend Networking Events
Attend networking events to interact with others in the profession. Gather information about organizations and people.
The Texas Association of Addiction Professionals (TAAP) has chapters throughout the state of Texas. Many of the chapters host monthly networking events or periodic symposia.
Attend Conferences
Not only will you have an opportunity to gain new information about current issues and trends in addiction counseling, you will have an opportunity to network with colleagues and organizations. Many organizations exhibit at these conferences and provide a plethora resources and professional connections.
Conference exhibitors collect business cards. By providing your business card you will likely be entered into an email distribution list and will electronically be connected with many resources.
TAAP’s State Conference on Addiction Studies and the NAADAC Annual Conference are considered quality and well-attended annual conferences.
Volunteer
Volunteer for conferences, events, or professional boards. There are benefits to professional service work, beyond networking. Often, by volunteering for a conference committee, volunteers are offered free or discounted entry into the conference. Yes, students are welcome to volunteer. Why not get connected now? For those with upcoming practicums, internships, or job search – this is a way to find available positions.
Build Relationships
Once you have established networks, build those relationships. We are much more likely to feel comfortable providing a client referral to people with whom we are connected.
Public Speaking and Presentations
Chose a Substance Use related topic to cultivate into a presentation. Become well-versed on the topic. Offer to make presentations at no cost. Explore options for where to make the presentation.
Your existing network
Inform those in your network of your presentation. Ask them for leads.
Community
Contact churches, synagogues, temples, and mosques.
Consider reaching out to schools, PTA groups, or after school programs.
Professional Associations
Look for Call for Presenter applications for upcoming addiction conferences.
Contact Rotary Clubs and local hospitals.
Listen
Listen to those in your profession and community to ascertain what people seem to need and where opportunities lie.
Business Cards
We live in an electronic world, but business cards are still effective. Always carry your cards with you. Do not leave a professional conversation without exchanging cards.
Follow up
After you have made a new contact, follow up with a quick email. Create a template so following up is less of a chore.